![]() ![]() It audits your website with 60+ on-page and technical SEO checks. If you need additional support and information on technical SEO, such as crawlability or HTTPS security protocols, use our SEO Toolkit. Robots meta tags restrict how Google crawls a page on your website.įor example, you might use the noindex parameter if you don’t want Google to index duplicate content, which isn’t great for SEO.Īnd you may want to use the nofollow meta robots tag if you don’t want Google to crawl links on that page.įor example, if the page is a comments section and you don’t want people to spam it with links to their own site to gain backlinks for themselves. Other content management systems (CMSs), such as Squarespace and Wix, also have the same options. For example, Yoast’s advanced setting can be modified to set robots meta tags. If you are using WordPress, there are many plug-ins available that can help. Noarchive: This informs search engines not to cache or show the page.Some sites use it as a safety net to notify search engines that they’re not practicing spammy link techniques. ![]() Nofollow: This instructs the search engine bots not to crawl links on the page and that you don’t endorse the links.This is also the default if you don’t add any parameters to the source code. Follow: This allows search engines to follow links you’ve placed within your webpages and leads the reader to other pages.Noindex: This instructs search engines not to add the webpage to their index, which means the page won’t show on the search results page.If you don’t add anything to the code, this is the default. If a page is indexed, it can be seen by people using search engines. Index: This tells web crawlers to index the page.You'll add your instructions for the search engine inside the content attribute. Add your URL to discover whether your meta tags are optimized for SEO and if your title matches what’s displayed in search results. Our On Page SEO Checker can also help optimize your meta tags. Only include your target keyword where it makes sense.Avoid duplicate meta descriptions on your website.Create distinct summaries for each page.Put these best practices to work for click-worthy, effective meta descriptions: Make sure you’re adding creative descriptions with target keywords for your homepage, internal pages, and blog posts. So, think of meta descriptions not as a ranking factor but as a way to increase your click-through rates (CTRs). Optimizing Your Meta Description for SEOĪlthough meta descriptions are not part of Google’s rankings algorithm, they’re still included as snippets in Google search results to enhance the accessibility of the search results for a searcher. The code for a meta description tag looks like this: It usually appears below the title on the search engine results page. What Is a Meta Description?Ī meta description summarizes the content of the webpage for search engine crawlers and internet users. However, title tags are technically not meta tags. And like the meta description, Google uses your title tag when displaying your page in search results. Title tags work like meta tags because they also help Google understand what your page is about. We'll provide an overview of some of the most commonly used ones: For example, the viewport meta tag tells the browser to render a webpage according to screen size. Meta tags can also benefit your customers by helping improve user experience. And Google and other search engines often display the meta description in search results. The example above is setting a meta description that tells Google about the page. Meta tag elements can be for the benefit of search engines, like Google. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |